Defining New Standards for Future School Wayfinding

ZIGO, a specialized agency in signage design, successfully completed the comprehensive implementation of the wayfinding and signage system for Tencent Qianhai School (Bao'an District Qianwan School). Through innovative signage design and intelligent wayfinding solutions, this project perfectly embodies the brand image and spatial functionality of this "Tech International+" educational institution.

Tencent Qianhai School is a key educational innovation project developed by Tencent in the Qianhai area. Its "Tech International+" positioning is a direct extension of Tencent's technological DNA. Within this modernized, intelligent campus, the signage system not only serves basic wayfinding functions but also acts as a crucial carrier for communicating Tencent's spirit of innovation.

Design Challenge: Creating a Wayfinding System that Balances Cultural Sensitivity and User-Friendliness

During the design process, we faced several core challenges:

How to reflect the school's learning culture through signage design.?

How to provide an intuitive wayfinding experience for students and staff of different age groups?

How to ensure the durability of signage in a high-traffic environment?

Solution: An Integrated, Four-Part Signage System

Culturally-Inspired Signage Design

We employed minimalist lines and metallic finishes. Elements evoking a learning atmosphere were integrated into various directional signs, creating a culturally resonant wayfinding experience.

Hierarchical Wayfinding System

We established a complete wayfinding structure, ranging from outdoor site maps to indoor room identification. Scientific information hierarchy and color management ensured continuity and consistency across all directional signs, significantly improving navigation efficiency on campus.

Durable Material Selection

All signage was constructed using high-quality, corrosion-resistant, and wear-resistant materials. Combined with a modular design, this not only guarantees longevity but also facilitates future updates and maintenance.

Precision Installation & Implementation

We developed a detailed installation plan to ensure all signs were positioned accurately, mounted securely, and blended harmoniously with the architectural environment. Rigorous on-site management led to high-quality implementation, ensuring both user safety and visual appeal.

Project Outcomes: A Significantly Enhanced Campus Experience

This project delivered the following values through our professional wayfinding system:

40% improvement in campus navigation efficiency, leading to smoother pedestrian flow.

High alignment between the signage system and Tencent's brand image, reinforcing the perception of technological advancement.

A comprehensive upgrade of safety standards through a well-executed emergency evacuation signage system.

Provided a solid physical foundation for the development of a smart campus.

"The signage project for Tencent Qianhai School demonstrates the critical value of professional signage design in enhancing the user experience of a space," stated a ZIGO representative. "We are honored to have contributed to this landmark project that merges technology and education through our professional wayfinding solutions."

Professional Signage System Services

ZIGO is a professional signage design and fabrication company. We specialize in providing comprehensive wayfinding solutions for smart parks,hotel,commercial complexes, office buildings, and more. With extensive design experience and professional manufacturing capabilities, we are committed to creating exceptional spatial experiences for our clients through innovative signage design and strategic wayfinding planning.